Everyone wants a great sales rep on their team — but as a publisher you may be frustrated because you:

• Need someone desperately, but don't know where to begin
• Have hired someone in the past who seemed great on paper but didn't succeed
• Hired someone who performed poorly and is ... still part of the staff!
  

• Who you should be looking for, at your stage of business
• The qualifications you should seek
• How to collect, screen and evaluate candidates
• How to inspire your favorite candidates to work with you
• How to hire and pay them
• How to move on to better options quickly (not years later!)